株式会社A

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自動車部品会社、株式会社Ａはある特定の顧客に売上を依存する典型的な系列企業である。これまで株式会社Ａは、顧客の販売増に牽引され成長を遂げてきたが、近年その顧客は成長市場である新興国市場で苦戦を強いられている。そういった状況下で、自社が新興国で成功を収めるにはどういった戦略を打ち出すべきかを検討する。

詳細情報

ケースID	11-1044
登録	2011
業界	自動車・同附属品製造業
分析領域	総合経営
ページ数	33
言語	Japanese
ティーチングノート	あり

(株)ヤマダ電機2011
半導体メーカーA社 2011

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株式会社A

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詳細情報

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