| Case ID | NUCB-11-1062 |
|---|---|
| Published | 2011 |
| 業界 | その他の食料品製造業 |
| Industry Code | 99 |
| 分析領域 | 社会的企業と（企業）倫理 |
| アブストラクト | アサマ化成は、現・社長のAが1975年に設立した食品添加物製剤を研究開発している企業である。特許戦略を周到に展開し、社長を含めて28名の小所帯な企業規模ではあるが、登録特許は75件に上っている。創業以来、Aは、株式の非公開、特許戦略、社員数の抑制等を行ってきた。すなわち、一般的な企業経営における時系列的な業績拡大を行ってきていないのである。しかしながら、社員におけるモチベーションは高く、働く満足度も高い。本ケースは、「食」・「食品」を取り巻く社会動向や、同族企業、大企業子会社等の競合他社との比較を含め、同社社長、Aの思い、同社内の日常を紹介することで、イノベーション企業の経営の1つのあり方と事業承継に関する課題を示したものである。 |
| Abstract | Asama Chemical Co. Ltd., founded in 1975 by its current president is a company that carries out research and development for chemical food additives. The company, which has carefully developed its patents strategy, is a small family operation with 28 employees, including the president. Despite its relatively small size it has registered 75 patents. Since founding the company, the president has opted not to take the business public. He has pursued a patents strategy and has limited the number of his employees. Ultimately, the company has not expanded its performance over time as a result of its general management style. Nevertheless, its employees are highly-motivated and report high levels of work satisfaction. This case highlights various themes through the examination of the president’s thoughts, the day-to-day life at his company, social trends related to food products, and a comparison of Asama with its competitors (such as similar family-operated businesses and subsidiaries of larger firms). The case focuses on Asama’s management style as being one of many ways to manage an innovative company as well as the company’s problem of finding a successor to the president in the future. |
| Pages | 36 |
| 言語 | Japanese |
| Teaching Note | あり |
