Campus

Case Method

Case Method MBA Live Broadcast


The NUCB Business School has published a series of books that fully reproduce on paper portions of case-method classes in the form of a "live broadcast" of that class's contents.

The books integrate the theory section and the practical section of a case method course, allowing readers to simulate the MBA case method and experience how discussions using cases are conducted in an actual MBA class. They are recommended as practical resources for new MBA students, managers, and entrepreneurs who are interested in learning management skills.


NUCB Business School Case Method MBA Live Broadcast 01: Management Strategy and Marketing
Author: Yukihiro Makita
Release date: March 20, 2020
Published by: Discover Twenty-One
ISBN: 978-4-7993-2583-4
Price: 2,500 yen (excluding tax)


NUCB Business School Case Method MBA Live Broadcast 02: Leadership
Author: Haruo Takagi
Release Date: March 20, 2020
Publication: Discover Twenty-One
ISBN: 978-4-7993-2584-1
Price: 2,500 yen (excluding tax)


NUCB Business School Case Method MBA Live Broadcast 03: Business Model
Author: Ryusuke Koyama
Release Date: September 25, 2020
Publication: Discover Twenty-One
ISBN: 978-4-7993- 2664-0
Price: 2,500 yen (excluding tax)


NUCB Business School Case Method MBA Live Broadcast 04: Behavioral Economics
Author: Seiichiro Iwasawa
Release date: September 25, 2020
Publication: Discover Twenty-One
ISBN: 978-4-7993- 2671-8
Price: 2,500 yen (excluding tax)