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Supreme Optimization 2022

#HR Management #Company growth #Corporate Culture


Abstract

Sheldon Zhai, CEO and founder of Supreme Optimization, a digital marketing agency for life-science companies, faces a critical challenge. The new artificial intelligences could replace his company and destroy it if he doesn't act. To survive amidst rising competition, the expansion of Supreme Optimization is necessary. However, this growth poses a risk of disrupting the company's corporate culture. With his leadership qualities, Sheldon successfully manages a virtual team of 50 people. But the company faces competitive pressure to reach 1,000 employees. Operating remotely worldwide, maintaining and nurturing the culture becomes complex with expansion. Sheldon must balance growth, culture preservation, and long-term viability. The challenge lies in preserving the corporate culture while accommodating growth. Success depends on nurturing the existing culture and embracing necessary changes. Sheldon's leadership will shape the future of Supreme Optimization. The future rests on finding equilibrium between growth and preserving the unique identity and thriving culture of Supreme Optimization.

Detailed information

Case ID 23-1085
Published 2023
Industry OTHERS
Analyzed Area Human resources management
Pages 27
Language English
Teaching Note Attached