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  7. The 1st meeting of the Global Minds Network was held virtually on February 7th

The 1st meeting of the Global Minds Network was held virtually on February 7th

CricketOne: Feeding the Future

The International Alumni Network held the first meeting of the Global Minds Network virtually on February 7th. The meeting was joined by 24 participants, including NUCB Business School alumni and current students from 17 different countries. The event marks the launch of the affinity network formed to foster international networking opportunities for diverse participants sharing their perspectives on issues in business. The format of the meeting was developed to allow for more discussion and an element of gamification to see teams compete for a small prize.

Organizers invited Mr. Nam Dang, CEO of CricketOne and alumnus of the NUCB Business School to fill the role of a protagonist in a live case, to which Network members would apply their experience in and knowledge of business with the goal of identifying problems and presenting solutions.

CricketOne is a business with a mission to feed the future with sustainable and affordable protein from crickets. Nam Dang presented CricketOne’s success in Vietnam and its progress on expansion into Japan, introducing questions for participants from which he hoped to hear new perspectives and possible directions for the ongoing expansion of CricketOne in Japan.

The participants were divided into four teams to consider and evaluate CricketOne’s ongoing marketing strategies and develop innovative ideas and business proposals. Of the four resultant proposals, Mr. Dang chose a plan to collaborate on marketing with government organizations as the most promising.



The Global Minds Network aims to continue inviting live case protagonists as guests for the purpose of building on the learning done in the classroom and strengthening ties between current students, alumni, and industry representatives. The organizers invite industry insiders, faculty members, and alumni and current students of both English and Japanese programs to build on their experiences, broaden their perspectives, and contribute their unique insights at the next meeting, which will be held in April.