Design Thinking and Strategic Management
Building a Culture of Innovation
Entry Open
In this class, we will learn about organizational culture that maximizes the Frontier Spirit of individuals, as it is necessary to change the organizational culture in order to create innovation systematically. Students will deepen their understanding of corporate organizational culture and acquire management skills to change it into an organization that generates innovation. Understand the cultural characteristics of innovation-generating organizations and understand the mechanisms that generate innovation. In addition, we will understand how to create such organizational culture.
Registration deadline:
Please note the following after registration.
Registrants must note that refunds cannot be granted when cancellation notification is received later than four weeks prior to the start date.Entrepreneurship Acceleration Program
Certificate
With the growing uncertainty of the economy, there is a need for people who are willing to adapt to economic activity and take on new business challenges of their own. In addition to the creativity and management skills required for entrepreneurship and start-up ventures, this program teaches business know-how for establishing new business models, as well as the sensitivity to consumer and market needs required to be a successful entrepreneur.
*This course is in Japanese, so please submit a certificate of Japanese proficiency (JLPT N1 or EJU score of 250 or higher).
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Topic
Innovation
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Business
Management
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Position
Director
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Fee
¥200,000
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Language
Japanese
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Format
Virtual+対面
- Date
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9:20〜16:40 9:20〜16:40 9:20〜16:40 9:20〜16:40 - Place
- Virtual+対面
- Nishiki Naka, Nagoya Japan
- https://mba.nucba.ac.jp/en/access/nagoya.html
- Registration deadline
- Target
- Professionals / Almuni
Faculty
Plan
Day1
Management of Innovation Organizations
Day2
Management of Organizational Culture
Day3
Co-creation Relationships
Day4
How an organization should be organized so that its members can act independently and carry out business autonomously
Cases
- Bill Gates and the Management of Microsoft (HBS 9-307-J12)
- Keeping Google 'Google-like' (HBS 9-414-J01)
- Innovation at 3M Corporation (A)" (HBS 9-607-J03)
- Netflix, Inc.: Disruptor on the Verge of Disruption (IVEY 9B17EJ016)
- IKEA: Past, Present and Future (IMD-4-0282-JP)
- "Open Innovation at Fujitsu (A)" (HBS 9-618-J04)
- "Innovation and Growth at Actelion" (HBS 9-612-J19)
Textbooks and reference materials
Textbook.
- Alex Osterwalder, Yves Pignoul, Fred Ediambre, Alan Smith, "The Invincible Company," Shoei (2021) 978-4798167862
References.
- NO RULES: NETFLIX, The World's Most "Free" Company" Reed Hastings, Erin Mayer
- The Pixar Way: How to Create Great Value from Small Possibilities" Amy Walrath and Ed Catmull
Related
Review
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Using the culture map, find out what exists as enablers and blockers in organizational culture and behavior, extract the success factors and issues at that time, and obtain suggestions for future activities. To gain a bird's eye view of the differences in corporate culture as a whole from examples of different organizations in Japan and abroad. Learn divergent thinking, which is different from conventional MBA thinking.
Manager 40s Male
I have the impression that I got a new axis from the use of Culture Map, a tool that is not yet a major player in the field. By dealing with the trend of the teal organization and applying the cases I have learned so far, I was able to absorb intellectually, not only logically but also sensitively.
Sales 30s Female