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Osaka Osaka
Nagoya Nagoya

NUCB BUSINESS SCHOOL - Graduate School of Management

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Open Innovation

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Understand the theoretical foundations of Open Innovation, and learn about the success and failure factors from multiple corporate case studies. Recognise the importance of collaboration that transcends organisational boundaries. Be able to apply the concept of Open Innovation to the organisation to which the participant belongs or to a familiar domain.

Registration deadline:

Please note the following after registration.

Registrants must note that refunds cannot be granted when cancellation notification is received later than four weeks prior to the start date.

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  • Topic

    Innovation

  • Business

    Creative

  • Position

    Employee

  • Fee

    ¥80,000

  • Language

    Japanese

  • Format

    Virtual

Date
09:20〜16:40
09:20〜16:40
Place
Virtual
Registration deadline

Target
Professionals / Almuni

Faculty

Yuriko Sawatani Professor

Yuriko Sawatani

Plan

Day1

  1. group discussion based on prior learning about the structure of co-creation-type OI involving users.
  2. analyze examples of problem-solving OI and discuss the merits and risks of utilizing external experts and unspecified ideas.
  3. examine the challenges and solutions of Open Innovation cases brought by the participants
  4. incorporate the essence learned in the case discussions into real-life examples from their own companies and industries, and give shape to their ideas.

Day2

  1. through the case study of external collaboration in the manufacturing industry, we will examine implementation issues and organizational transformation unique to large companies. 2.
  2. SpaceX: Discuss collaboration with a government agency (NASA), strategies for involving external parties in the satellite and transportation business, and the open innovation (PPP) perspective of a public organization x private company. 3) Discuss key points learned from each case, and how they can be applied in the future.
  3. points learned from each case, the essentials of OI implementation, and the importance of a frontier spirit will be summarized.

Cases

  • LEGO Ideas
  • InnoCentive
  • Yamaha Motor
  • SpaceX

Textbooks and reference materials

Textbook

  • None

Additional Readings and Resource

  • OPEN INNOVATION - All about Harvard Style Innovation Strategies

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