西友の姿勢を示す事例の一つが、震災直後に、店内在庫を無償で被災地の人々に配った西友汐見台店の店長の話。上司の許可を得ず、独断での行動だったにもかかわらず、Wal-martは、株主総会で店長を壇上に呼び「ヒーロー」として評価しました。
栗田先生も次のようにコメントされていました。「『すべては顧客のために』をどこまで実践できるかが、今後のビジネスのカギ。当たり前のように言われる『ほうれんそう（報告・連絡・相談）』のあり方を見直すことも必要です。」

On the 1st of July (Fri), SEIYU CMO (Chief Merchandising Officer) Ms. Maki Nakamura has been invited as a guest speaker of the GLP class ”Managerial Marketing -Prof.Kurita”.
This May, Ms. Nakamura won the "Sam M. Walton Entrepreneur of the Year Award” awarded by the parent company Wal-mart at the stockholders’ meeting.
Watch her interview (ENG)
The story of the Shimoidai SEIYU shop manager shows SEIYU philosophy. When the Earthquake hit Japan in March he had immediately started to hand out store stocks free of charge based on his own judgment. Wal-mart company called the shop manager on stage at the stockholders’ meeting and named him a “HERO”.
“Everything for Customer Satisfaction is the key of business. Maybe it’s time to rethink of the Japanese cliché when communicating with our boss.” says Prof.Kurita.