NUCB BUSINESS SCHOOL - Graduate School of Management

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Executive Education

Focused Program

  1. TOP
  2. 教育課程
  3. MBA単科
  4. 単科一覧
  5. Competing on Business Analytics and Big Data

Competing on Business Analytics and Big Data

Competing on Business Analytics and Big Data

受付中 #100% in English #1weekendcourse #土日2日間授業

For the non-data scientific manager, this course help unravel the mysteries of big data and analytics into their fundamental functions.We will try to demystify Data analytics: What is the analytics and big data frenzy all about? Each time we watch Netflix or a Tiktok, or merely walk around the mall with our smartphone (location: on), we are being big-data-dissected and “predicted,” i.e., led to what we need to buy or watch next, whether we like it or not.

申し込み締切日:

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満足度4.58

レビュー 8件
  • トピック

    グローバル《英語》

  • 職種

    経営 / 経営企画

  • ポジション

    経営者 / 役員

  • 受講料

    90,000円

  • 言語

    English

  • フォーマット

    Virtual

開催日時
09:20〜16:40
09:20〜16:40
会場
オンライン
申し込み締切日

対象者
社会人 / 修了生 / 国際学生 / 提携校

講義計画

Day1

  1. Introduction. Being Digital. Analytics vs Science. Information Rules (network effects, lock in).
  2. Class will do short exercises on CLV, Recommender systems

Day2

  1. Data enabled business models
  2. Disruptive AI-driven business model: Lemonade

使用ケース一覧

Day1

  1. Customer Lifetime Value
  2. Correlation and Regression (with accompanying Excel spreadsheet)
  3. Collaborative Filtering

Day2

  1. Why the Lean Start-up Changes Everything R1305C-PDF-ENG
  2. Lemonade: Delighting Insurance Customers with AI and Behavioural Economics – IN1673

教科書および参考文献

教科書

  • 資料を配布します

受講審査に必要な書類

  • 英語力を証明する5年以内の試験スコア
    (TOEFL PBT 550, CBT 213, iBT 80 / IELTS 6.0 / TOEIC 750点以上)   
  • 卒業大学(大学院)の卒業証明書或いは学位記の写し
  • 顔写真

関連科目

Related Courses

この単科のレビュー

Review

  • It is useful for students not so firm in statistics and data analysis.

    営業職 30代 男性

  • The course materials were very clear and well organized, and the explanation of complex topics made it very understandable. The teacher was really encouraging us to speak out our ideas and built up on them which made the conversation very dynamic.

    留学生 20代 女性

  • I really enjoyed the practical exercises with data and regression.

    専門職 20代 男性

  • Sharing of clear explanations, clarifications of concept, real life examples, references for future interest

    管理職 30代 男性